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What is Performance Analysis

Chapter 13
Confronting Security and Privacy Challenges in Digital Marketing
Is an ongoing and iterative process that enables organizations and individuals to measure progress, make data-driven decisions, and drive performance improvements.
Published in Chapter:
Immersive Marketing on Metaverse: Development of Metrics for Performance Analysis and Security-Related Challenges
Amaresh Jha (UPES, Dehradun, India)
Copyright: © 2023 |Pages: 23
DOI: 10.4018/978-1-6684-8958-1.ch013
Abstract
Measuring immersive marketing experiences in the metaverse is a new area of study and it includes a wide range of algorithms to make better assessments and predictions. Any algorithm or metrics to measure the effectiveness of metaverse marketing will require a large amount of data, and then comes the challenge of data security and privacy. This study primarily aims at providing a framework for measuring the effectiveness of metaverse marketing considering the key drivers of virtual-commerce experiences and the metrics like engagement rates, conversion rates, customer acquisition costs, and the privacy and security-related changes in metaverse data analytics.
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Chapter 3
Analyzing Research Trends in Green Consumerism: A Bibliometric Study Using RStudio
It is the bibliometric analysis stage that shows the evaluation of the research and publications of individuals and institutions, and performs publication-related metrics, citation-related metrics, citation, and publication analyzes.
Published in Chapter: Analyzing Research Trends in Green Consumerism: A Bibliometric Study Using RStudio; From: Achieving Economic Growth and Welfare Through Green Consumerism
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Chapter 14
A Bibliometric Investigation of Electronic Word-of-Mouth in Tourism and Hospitality Research
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Chapter 6
Financial Inclusion and Sustainability: A Contemporary and Future Perspective From Bibliometric Analysis
It is an analysis technique being used in bibliometric analysis. It examines the contributions of research constituents (i.e., authors, sources, institutes etc.) to a given field of study.
Published in Chapter: Financial Inclusion and Sustainability: A Contemporary and Future Perspective From Bibliometric Analysis; From: Financial Inclusion, Sustainability, and the Influence of Religion and Technology
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Chapter 551
Medical Simulation as a Tool to Enhance Human Performance Technology in Healthcare
Performance analysis is conducted to identify all stakeholders associated with a project along with the organizational goals and strategies. Performance analyses place focus on three areas: the desired performance state, the actual performance state, and the gap between the desired and actual performance states ( Van Tiem et al., 2012 ).
Published in Chapter: Medical Simulation as a Tool to Enhance Human Performance Technology in Healthcare; From: Encyclopedia of Information Science and Technology, Third Edition
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Chapter 3
The HPT Model Applied to a University Technology and Learning Center's Resource Allocation
It is the process identifying the need or gaps in an organization using a systematic approach including organizational analysis, environmental analysis, gap analysis and cause analysis.
Published in Chapter: The HPT Model Applied to a University Technology and Learning Center's Resource Allocation; From: Cases on Learning Design and Human Performance Technology
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