What is KIVA

From the perspective of a non-profit microlender, this chapter analyzes with accurate data how civil society can improve the living conditions of those most in need through micro donations and crowdfunding. To this end, in addition to analyzing crowdfunding as a strategy, it invites the reader to help micro-SMEs related to green innovation and societal awareness in order to generate future B Corps. Although the analysis is made to help the civilian population sensitive to poverty, many of the ideas expressed in the chapter are also valid to help disadvantaged communities that survive in the economically wealthiest nations of the planet.