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What is Gender Difference

Gender Gaps and the Social Inclusion Movement in ICT
Variance of behaviors and attitudes stemming from being female or male.
Published in Chapter:
Understanding the Reasons for Gender Difference in Online Information Processing of Consumers: Based on Theories
Ceyda Tanrikulu (Adana Science and Technology University, Turkey)
Copyright: © 2019 |Pages: 23
DOI: 10.4018/978-1-5225-7068-4.ch012
Abstract
This chapter aims to provide proposals about understanding the gender difference in online information processing that have been developed based on the theories and the findings of the current research. Major findings in the literature indicate the gender difference in online information processing. This chapter can be used to help gain insight about the online consumer behavior based on gender approach by presenting theoretical perspective, providing basis for future research, enrich the understanding about gender differences in online information processing, and to give suggestion for implications requiring strategic decisions.
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Gender Differences in Access to and Use of ICTs in Nigeria
This is the difference in males and females’ mental functions and behaviours that affect their access to and use of information communication technologies as a result of a complex interplay of biological, developmental, and cultural factors.
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