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What is Classical Grounded Theory

Handbook of Research on Cultural Heritage and Its Impact on Territory Innovation and Development
Also known as Glaserian, an inductive method originated by Barney Glaser and Anselm Strauss, which, following a methodological division between the two, was developed exclusively by the first North American sociologist. This research strategy aims at the systematic generation of theory through an interactive investigation process that leads to the emergence of conceptual categories.
Published in Chapter:
Sense and Sensibility in Housing Tourism: Uncovering Patterns of Behavior
José Braga (Polytechnic Institute of Tomar, Portugal) and Oscar Silva (Polytechnic Higher Institute of Gaya, Portugal)
DOI: 10.4018/978-1-7998-6701-2.ch015
Abstract
This text aims to discuss the motivations of housing tourism (TH) guests and the strategies used by hosts to meet their specific needs. The methodology used in data collection and analysis was classic grounded theory (CGT). The data were collected through 53 interviews undertaken with owners of HT units in Portugal. This chapter argues that HT customers are divided mainly into two types: ‘sensitive' and ‘insensitive' guests. The sensitive guest has cultural concerns, favours the role of the host in valuing the accommodation, and identifies with the values conveyed by the house. Likewise, he is aware of the differentiation of this category in relation to mass accommodation when he books it. The guest who is insensitive to the hospitality exploration modality (HEM) requires the formalisation of the accommodation option, prefers autonomy over customisation, and demands facilities typical of mass tourism (as they are incompatible with the functionality of the house).
Full Text Chapter Download: US $37.50 Add to Cart
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An Application of the “Amplifying Casual Looping” Model to Manor House Management
Also known as Glaserian, an inductive method originated by Barney Glaser and Anselm Strauss, which, following a methodological division between the two, was developed exclusively by the first North American sociologist. This research strategy aims at the systematic generation of theory through an interactive investigation process that leads to the emergence of conceptual categories.
Full Text Chapter Download: US $37.50 Add to Cart
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