What is Attractive Quality

Continuous quality improvement (CQI) is an essential tool for those information technologies companies (IT) that want to succeed in a competitive and disruptive market, achieving its goals and objectives, obtaining benefits and increasing their market share, or even assuring clients loyalty. Changing the environment and the global economy may affect the purposes of a company and, hence, in the success of the market strategy carried out by the firm. A proper continuous quality improvement model or framework can help a company to follow-up the quality level of products, projects, or services, identifying actions to be developed to be able to have an agile and immediate response among competitors. In this way, a company may be reinforced and may assure its survival in a changing and disruptive environment.