Nurturing Students' Entrepreneurial Mindset: A Design Thinking Approach

Nurturing Students' Entrepreneurial Mindset: A Design Thinking Approach

DOI: 10.4018/978-1-6684-8781-5.ch018
OnDemand:
(Individual Chapters)
Available
$37.50
No Current Special Offers
TOTAL SAVINGS: $37.50

Abstract

Previous studies have shown that education and training play a significant role in the growth of entrepreneurial mindset. By participating in the entrepreneurial design thinking boot camp, students were exposed to the design thinking process, through its five steps, which are empathize, define, ideate, prototype, and test. This study uses a qualitative technique to obtain access to individual students' boot camp experiences to investigate and comprehend the boot camp's program effects on entrepreneurial mindset. The design thinking approach sparked students' interest in embracing an entrepreneurial mindset, as seen by their reflection report. The results of the study show that the students' learning process took place throughout the boot camp, and it was followed by a degree of growth in their curiosity, motivation, inner drive, initiative, creativity, and critical reflection. To stay up with the ever-changing business landscape, new educational techniques are needed to offer students with the skills and attitudes that employers today appreciate.
Chapter Preview
Top

Introduction

Entrepreneurial education has been demonstrated to boost students' entrepreneurial skills, perspective and career objectives (Colombelli, Loccisano, Panelli, Pennisi & Serraino, 2022). Exposure to entrepreneurship education is critical for the development of various entrepreneurial characteristics as well as the acquisition of entrepreneurial knowledge and skills (Liu, Gorgievski, Qi & Paas, 2022). Basic problems like the necessary key outcomes, the primary guidance techniques, andragogical and pedagogical approaches, and how to identify the impact elements for evaluation are areas where there are some agreements in entrepreneurial education (Maritz & Brown, 2013). However, when it comes to what should be taught and how to teach it, researchers can't seem to agree because best practises changes depending on the student's ability and culture. The larger body of research on entrepreneurial education have provided insights into various entrepreneurial learning styles and suggests a crucial contrast between theoretical and practical-based learning.

Past research has shown that education and training play a significant role in the growth of entrepreneurial mindset (Cui, Jun, Junhua Sun, & Robin Bell, 2021). Practical based approaches such as design thinking bootcamps have been shown to be particularly beneficial in the domain of entrepreneurship (Colombelli, et. al., 2022). Entrepreneurship, like other academic subjects, can be studied and developed through regular activities that explore the subject matter and assist students in developing the information, skills, attitudes, and personalities essential for success. New models, frameworks and paradigms are needed if entrepreneurship values and an openness to innovation are to be included in the educational programme (Banha, Coelho & Flores, 2022).

This approach can be matched with the entrepreneurial process, which comprises producing a product or service by frequently adopting unique methods or procedures to produce value (Bell & Bell, 2020). It is founded on the identification of opportunities which is inherently an inductive process and typically entails various levels of risk and uncertainty (Jack and Anderson, 1999 in Bell & Bell, 2020). By paying attention to the curriculum and strategies for teaching practical based entrepreneurship courses, students will develop a stronger entrepreneurial mindset.

Based on Pittaway & Edwards (2012) typology of entrepreneurship education and assessment practice, we used the “For” approach to engage students in tasks, activities and projects that enable them to acquire key skills and competencies. Approaches in this type takes many forms including experiential, inquiry based, and project based. The “For” approach allows the student to acquire skills in preparation for future entrepreneurial endeavours. For example, such approaches include certain forms of business planning and allowing actual practice of entrepreneurship in “a safe” condition. The driving force behind this form is to provide students who are of non-business majors some form of awareness and experiences of entrepreneurship, directly within their discipline so that the form of entrepreneurship that they learn about is relevant to their field of interest or major. Nonetheless, students must be prepared with the right knowledge, skills and attitudes required to learn entrepreneurial skills and competencies.

The set of entrepreneurial outcomes that can be linked to the “For” form of entrepreneurship education are 1) encourage students to engage in activities that seek to develop key entrepreneurial behaviours such as opportunity seeking, initiative taking, and 2) creating generic entrepreneurial competencies (e.g., finding an idea, appraising an idea). Both of these form focuses on skills acquisition. These are aimed at encouraging the inculcation of key entrepreneurial values and learning objectives targeted at trying to motivate students to consider an entrepreneurial career.

Key Terms in this Chapter

Entrepreneurial Education: Entrepreneurial education refers to the process of equipping individuals with the knowledge, skills, and mindset needed to develop an entrepreneurial mindset and succeed in entrepreneurial endeavours. It encompasses a range of educational activities and programs that aim to foster entrepreneurship, innovation, and business creation. Entrepreneurial education can take various forms, including formal academic programs, workshops, seminars, boot camps, online courses, and mentorship programs. It can be offered at different educational levels, from secondary schools to universities and beyond. The goal is to nurture and support individuals in their entrepreneurial aspirations, whether they aim to start their own ventures or apply an entrepreneurial mindset within existing organizations.

Design Thinking: Design Thinking encourages a human-centered approach to problem-solving, where the needs and experiences of users are prioritized. It promotes collaboration, creativity, and open-mindedness to explore new possibilities and challenge assumptions. The methodology can be applied to various contexts, ranging from product design and service delivery to organizational processes and social challenges.

Experiential Learning: Experiential learning is an educational approach that emphasizes the acquisition of knowledge and skills through direct, hands-on experiences. It involves actively engaging learners in real-world situations, tasks, or projects to apply their knowledge, reflect on their experiences, and extract valuable insights and lessons. The approach is valued for its ability to enhance retention, engagement, motivation, and the application of knowledge in real-world contexts.

Entrepreneurial Mindset: An entrepreneurial mindset refers to a specific way of thinking and approaching situations that is characteristic of successful entrepreneurs. It involves a set of attitudes, skills, and behaviours that enable individuals to identify opportunities, take calculated risks, and create value in various contexts.

Reflection: Reflection, in the context of learning and personal development, refers to the process of intentionally thinking about and analysing one's experiences, actions, thoughts, and emotions. It involves taking a step back to critically examine and make meaning of what has been learned or encountered. It is a valuable tool for personal and professional growth, enabling individuals to learn from their experiences, make meaning of their learning, and continuously improve their knowledge, skills, and attitudes.

Complete Chapter List

Search this Book:
Reset