Juxtaposition of Traditional and Modern Methods of Performance Appraisal in Organizations

Juxtaposition of Traditional and Modern Methods of Performance Appraisal in Organizations

Zainab Hamid, Shawkat Ahmad Shah
DOI: 10.4018/978-1-6684-5523-4.ch013
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Abstract

Performance appraisal systems are very effective and invaluable tools for ensuring the smooth performance and progress of any organization. Human resources in any organization cannot be fully functional until their performance is evaluated. Robert Half has rightly said that there is something that is much more scarce, something rarer than ability, that is the ability to recognize ability. In this backdrop, this chapter gives a detailed account of what performance appraisal systems stand for apart from focusing on their importance and evolution across time. The traditional and modern methods of performance appraisal systems have been juxtaposed so as to get key insights regarding what way the appraisal systems should go ahead so as to survive the test of time. It has been recommended that researchers should gear their efforts for fine-tuning the appraisal systems in a way that proper indicators are brought into consideration so as to increase their efficacy as tools of organizational effectiveness.
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Introduction

A huge paradigm shift has been seen in the world economy in the light of globalization, socio- political crises, increasing competition, downsizing manpower in order to sustain and remain successful in this ongoing changing environment. One of the important elements for ensuring more success and accelerate growth in such an environment is to improve performance and productivity of human resource. However, Bhatia (1981) has revealed that human resource has not been fully utilized by organizations. Therefore organizations are paying more attention to the performance of employees in order to compete and survive in today’s highly competitive world. One of the best ways to explore the potentials and efficiency of workers is accurate and careful assessment, evaluation and comparison of employees in terms of their productivity or performance. In other terms when managers provide accurate and unbiased assessment and feedback of employee’s performance, it further motivates workers to work harder so as to achieve the pre-set goals and objectives. To ensure the same performance appraisals serve as important tools. While focusing on the social context of appraisal system, Jenkins (2005) operationalized performance appraisal as a socio-psychological process, conditioned by a group, politics and interpersonal factors. Another researcher Murphy and Cleveland (1995) defined appraisal as a communication tool in which rater intended to communicate information about subordinates to the organization. The mentioned authors gave a model of performance appraisal which is based on assumptions such as raters behavior is goal oriented, performance appraisal involves social interaction, performance appraisals are not merely measuring instruments rather an effective tool for successful management. Other researcher Dauda (2018) defined performance appraisal as HR (Human Resource) functions and corporate practices which indicate actions and operations to measure and evaluate their employees output so to determine their pay. In this way it can be stated that performance appraisal are the human resource activities and practices used to evaluate employees input output ratio. In other words, performance appraisal is a top down assessment and a bureaucratic system run by HR department whose main function are planning, motivation, learning, development and communication (Armstrong, 2006). Thus performance appraisal process is a discrete, formal, organizationally held event, usually occurring once or twice a year in which quantitative scores are assigned to the employee’s performance against some standards used in the evaluation process and finally scores are shared with the employees being evaluated (DeNisi & Pritchard, 2006).Or in simple words, performance appraisal deals with assessment and evaluation of employee’s performance at work, which is done periodically on continues basis.

Key Terms in this Chapter

SMART Goals: SMART Goals indicates goals characterized by specific, measurable, achievable, result oriented and time bound in nature.

720 Degree: 720 degree appraisal is one of the integrated methods of performance appraisal where performance of employee is assessed from management, coworkers, and customers and from self and how successfully employees achieve set targets.

Behaviorally Anchored Rating Scales (BARS): Behaviorally anchored rating scales (BARS) are relatively a new method of performance assessment which measures critical areas of employee’s job performance.

Organization: An entity such as company, firm or business unit where two or more people work together and have a particular objective.

Marketing: Marketing implies all the actions and operations executed by company to promote and sell goods and services to consumers.

Performance Appraisal: A performance appraisal is a continuous assessment and review of employee’s performance and contribution to a company.

Human Resource Management (HRM): It is an activity designed to provide for and coordinate of human resources of an organization.

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