Mustafa Nourallah

Mustafa Nourallah is an academic researcher and lecturer in Business Administration and banking. He has a Degree of Licentiate in Business Administration (third cycle qualification) from Mid Sweden University. His research focuses on behavioural finance, retail investors, customer in banking context, mobile financial service, and FinTech.

Publications

Impact of Globalization and Advanced Technologies on Online Business Models
Ree Chan Ho, Alex Hou Hong Ng, Mustafa Nourallah. © 2021. 399 pages.
Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of new business...