Maria de Lurdes Calisto

Maria de Lurdes Calisto holds a PhD in Management, awarded in 2014 by the University of Évora. Currently she holds a position as assistant professor at Estoril Higher Institute for Tourism and Hotel Studies. She is a researcher (integrated) at CiTUR - Center for Applied Research in Tourism (centre accredited by FCT, the Portuguese National Funding Agency for Science, Research and Technology) and a researcher (collaborator) at CEFAGE - Center for Studies and Advanced Training in Management and Economics of the University of Évora (centre accredited by FCT). She has experience as a principal investigator, co-PI, and member of research teams in several competitive research projects. She supervises doctoral thesis and several master's dissertations. She develops research in the area of Business and Management. Her research interests are business strategy, strategic marketing, innovation in services, entrepreneurship, intrapreneurial behaviour and corporate entrepreneurship, particularly in the context of service companies. She has several publications with global book editors and indexed journals and is frequently invited as a reviewer for Q1 journals and as an invited lecturer with Portuguese and foreign universities.

Publications

Social Media Strategies for Tourism Interactivity
Célia M.Q. Ramos, Teresa Costa, Filipe Segurado Severino, Maria de Lurdes Calisto. © 2024. 345 pages.
The global tourism industry stands at a crossroads, facing unprecedented challenges that demand immediate attention. Despite its undeniable economic significance, the sector has...
Strategic Business Models to Support Demand, Supply, and Destination Management in the Tourism and Hospitality Industry
Luisa Cagica Carvalho, Lurdes Calisto, Nuno Gustavo. © 2020. 358 pages.
The international tourism industry has seen increased growth in the past few years as millions of individuals continue to travel worldwide. As one of the world’s largest economic...