Kamel Mouloudj

Kamel Mouloudj is a Professor in the College of Economic at University of Medea (Algeria). His researches have focused primarily on studies predicting the behavior of individuals (including customers, employees, students, etc.). He earned her Bachelor of Science in Commercial Sciences and Master of Marketing from University of Blida, and Doctor of Marketing from University of Algiers 3. He has over 18 years of teaching experience and has over 40 publications. He participated in three research projects at the University of Medea on industrial marketing, energy, and green start-ups. He is Chair of Doctoral Training Committee at department of commercial sciences from 2019 to now (2024).

Publications

Adopting Artificial Intelligence in Healthcare: A Narrative Review
Adopting Artificial Intelligence in Healthcare: A Narrative Review
Kamel Mouloudj, Vu Lan Oanh LE, Achouak Bouarar, Ahmed Chemseddine Bouarar, Dachel Martínez Asanza, Mayuri Srivastava. © 2024. 20 pages.
Over recent years, the rate of adoption of artificial intelligence (AI) in the healthcare sector has grown. However, little is known about the success and failure factors....
Elderly's Intention to Use Teledentistry Services: Antecedents and Challenges
Elderly's Intention to Use Teledentistry Services: Antecedents and Challenges
Ahmed Chemseddine Bouarar, Dachel Martínez Asanza, Smail Mouloudj, Achouak Bouarar, Kamel Mouloudj, Majedeh Bozorgi. © 2024. 16 pages.
This research seeks to answer two questions: (1) What are the factors affecting elderly's intention to use teledentistry services? (2) What are the barriers to the adoption...
Reputational Compliance in the Communicative Online Environment of a Hotel Entity
Reputational Compliance in the Communicative Online Environment of a Hotel Entity
Lyudmila Bovsh, Kamel Mouloudj, Myroslava Bosovska, Rasulova Alla, Margaryta Boiko. © 2024. 21 pages.
The purpose of this chapter was to develop theoretical and practical insights into the relationship between reputational compliance and business success in online communications....
Integrating Digital Health Strategies for Effective Administration
Integrating Digital Health Strategies for Effective Administration
Ahmed Chemseddine Bouarar, Kamel Mouloudj, Dachel Martínez Asanza. © 2023. 450 pages.
In the field of health, digital health has assumed significant importance in recent years due to its contribution to enhancing the overall healthcare system performance in terms...
Factors Influencing the Adoption of Digital Health Apps: An Extended Technology Acceptance Model (TAM)
Factors Influencing the Adoption of Digital Health Apps: An Extended Technology Acceptance Model (TAM)
Kamel Mouloudj, Ahmed Chemseddine Bouarar, Dachel Martínez Asanza, Linda Saadaoui, Smail Mouloudj, Anuli U. Njoku, Marian A. Evans, Achouak Bouarar. © 2023. 17 pages.
Mobile health apps have been widely considered in the healthcare sector as innovative channels to reach patients and their families. Accordingly, the aim of the chapter was to...
Exploring Intention to Purchase Energy-Efficient Home Appliances: An Extension of the Theory of Planned Behavior
Exploring Intention to Purchase Energy-Efficient Home Appliances: An Extension of the Theory of Planned Behavior
Ahmed Chemseddine Bouarar, Kamel Mouloudj, Asma Makhlouf, Smail Mouloudj. © 2023. 16 pages.
The corporations' irrational behavior and individuals' alike had a disastrous effect on the environment due to increasing energy consumption and causing a massive...
An Analytical Study on Digital Transformation in the Poland Hospitality Industry
An Analytical Study on Digital Transformation in the Poland Hospitality Industry
Ahmed Chemseddine Bouarar, Karolina Stojczew, Kamel Mouloudj. © 2023. 19 pages.
COVID-19 has exerted a huge impact on the hospitality; the digital transformation was one of the most prompt and the most solutions that guarantee businesses' survival in the...
Investigating the Antecedents of Eco-Friendly Vehicle Purchase Intentions: An Extension of the Theory of Planned Behavior
Investigating the Antecedents of Eco-Friendly Vehicle Purchase Intentions: An Extension of the Theory of Planned Behavior
Kamel Mouloudj, Ahmed Chemseddine Bouarar, Luydmila Andriivna Bovsh, Nataliya Zikii, Manel Kebab. © 2023. 16 pages.
Although vehicles have become necessary for our contemporary life and contributed significantly to our well-being, they have also contributed to more environmental pollution....
Digital Transformation: Opportunities and Challenges
Digital Transformation: Opportunities and Challenges
Ahmed Chemseddine Bouarar, Smail Mouloudj, Kamel Mouloudj. © 2022. 20 pages.
Digital literature has provided significant insights into how digital transformation contributes to improving business performance. This research departs from these studies by...