Chien Wen Yu

Chien Wen Yu is Professor of Management & Marketing and Coordinator of Asian Studies Program at Bridgewater State University. He was the winner of Presidential Award for Excellence in Collaboration to Improve Teaching (2020) at Bridgewater State University and Experience the World through Study Abroad/Away Award (2009) at the University of New Haven. The author thanks the US Department of Education, Undergraduate International Studies and Foreign Language Program, CFDA #84.016A, Grant titled “Pathways to MENA (Middle East and North Africa) at Bridgewater State University, MA.” for supporting this project.

Publications

Perspectives on Fostering Intercultural Exchange: The Role of Short-Term International Study Tours in the Business/Management Curriculum
Perspectives on Fostering Intercultural Exchange: The Role of Short-Term International Study Tours in the Business/Management Curriculum
Chien Wen Yu, Martin Grossman, Yihong Xiao. © 2023. 20 pages.
In the current era of globalization, it is critical for university business/management programs to develop new and innovative approaches that provide experiential learning...