Business and Management Publications

Business and Management

Resources within IGI Global’s Business and Management subject area address the need for forward-thinking research geared toward the advancement of concepts, theories, and applications that allow organizations and professionals to not only survive, but also thrive. In the current global economic climate, strategic direction is key for any organization (small or large) to gain competitive advantage. Knowing how to execute new marketing techniques and effectively manage human and technology resources both ethically and responsibly is critical to ensuring growth and longevity. Knowledge seekers will benefit from the latest research and discussions encompassing the successes, pitfalls, and future directions of different organizational, management, and planning objectives in a multitude of industries and fields including, but not limited to: hospitality and tourism, fashion and textiles, automotive, banking, healthcare, airline, food and beverage, and many others.

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