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Journal of Organizational and End User Computing (JOEUC)
Open Access Journal
Clarivate Impact Factor 3.6

Journal of Organizational and End User Computing (JOEUC)

This journal converted to Gold Open Access on January 1, 2021
Editors-in-Chief: Sangbing (Jason) Tsai (International Engineering and Technology Institute (IETI), Hong Kong), Wei Liu (Qingdao University, China)
Indexed In: Compendex (Elsevier Engineering Index), INSPEC, SCOPUS, Web of Science Science Citation Index Expanded (SCIE), Web of Science Social Sciences Citation Index (SSCI) and 47 more indices
Published: Continuous Volume |Established: 1989
ISSN: 1546-2234|EISSN: 1546-5012|DOI: 10.4018/JOEUC
Latest Published Articles
Published: Mar 22, 2025
DOI: 10.4018/JOEUC.371759
Volume 37
In digital advertising, accurately capturing consumer preferences and generating engaging, personalized content are essential for effective ad optimization. However, traditional methods often rely... Show More
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MLA

Wang, Changlin, et al. "The Optimization of Advertising Content and Prediction of Consumer Response Rate Based on Generative Adversarial Networks." vol.37, no.1 2025: pp.1-30. https://doi.org/10.4018/JOEUC.371759

APA

Wang, C., Lu, Z., & He, Z. (2025). The Optimization of Advertising Content and Prediction of Consumer Response Rate Based on Generative Adversarial Networks. , 37(1), 1-30. https://doi.org/10.4018/JOEUC.371759

Chicago

Wang, Changlin, Zhonghua Lu, and Zhoue He. "The Optimization of Advertising Content and Prediction of Consumer Response Rate Based on Generative Adversarial Networks," 37, no.1: 1-30. https://doi.org/10.4018/JOEUC.371759

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Mendeley
Published: Mar 21, 2025
DOI: 10.4018/JOEUC.371412
Volume 37
Chen Rong, Muhammad Safdar Sial, Fateh Saci, Sajjad M. Jasimuddin, Justin Z. Zhang
The paper focuses on how technology readiness affects the desire of bank workers in China to use artificial intelligence (AI) in the finance sector. It aims to show what factors are important and... Show More
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MLA

Rong, Chen, et al. "AI Adoption in the Finance Sector of a Developing Economy: The Mediating Role of Perceived Trust." vol.37, no.1 2025: pp.1-29. https://doi.org/10.4018/JOEUC.371412

APA

Rong, C., Sial, M. S., Saci, F., Jasimuddin, S. M., & Zhang, J. Z. (2025). AI Adoption in the Finance Sector of a Developing Economy: The Mediating Role of Perceived Trust. , 37(1), 1-29. https://doi.org/10.4018/JOEUC.371412

Chicago

Rong, Chen, et al. "AI Adoption in the Finance Sector of a Developing Economy: The Mediating Role of Perceived Trust," 37, no.1: 1-29. https://doi.org/10.4018/JOEUC.371412

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Mendeley
Published: Mar 20, 2025
DOI: 10.4018/JOEUC.371411
Volume 37
Shan Lu, Chia-Huei Wu, Beibei Chen, Datian Bi, Xiaomin Du
At present, entrepreneurial ecosystem is becoming the frontier integration framework of entrepreneurship research. However, due to the lack of research results on the interaction and integration... Show More
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Add to Your Personal Library: Article
Cite Article

MLA

Lu, Shan, et al. "Computing the Pathway to Embed the Entrepreneurial Ecosystem: Symbiosis, Legitimacy, and Connectivity." vol.37, no.1 2025: pp.1-28. https://doi.org/10.4018/JOEUC.371411

APA

Lu, S., Wu, C., Chen, B., Bi, D., & Du, X. (2025). Computing the Pathway to Embed the Entrepreneurial Ecosystem: Symbiosis, Legitimacy, and Connectivity. , 37(1), 1-28. https://doi.org/10.4018/JOEUC.371411

Chicago

Lu, Shan, et al. "Computing the Pathway to Embed the Entrepreneurial Ecosystem: Symbiosis, Legitimacy, and Connectivity," 37, no.1: 1-28. https://doi.org/10.4018/JOEUC.371411

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Description, Mission, Scope & Coverage
Description:
The Journal of Organizational and End User Computing (JOEUC) , which has been published for more than 30 years, provides high impact research in all areas of organizational and end-user computing (OEUC), spanning topics including human-computer interaction, web design, end user computing... Show More
Mission & Scope:
The primary purpose of the Journal of Organizational and End User Computing (JOEUC) is to provide a forum for information technology educators, researchers, and practitioners to advance the practice and understanding of organizational and end-user computing. Prospective authors are invited to submit full-length research manuscripts for possible publication in JOEUC. Additionally, the journal... Show More
Coverage:
  • OEUC Controls for Privacy and Security
  • OEUC Effects of Organizational, Strategic, and Competitive Advantage
  • OEUC Hardware and Software
  • OEUC in Healthcare
  • OEUC in Various Management Functions
  • OEUC Management
  • OEUC Privacy and Security
  • OEUC Productivity and Performance
  • OEUC Relation to Information Resources Management
  • OEUC Risk Factors
  • OEUC Satisfaction
  • OEUC Success Factors
  • OEUC Supports and Training
  • OEUC Usage
  • Using and Managing Emerging OEUC Technologies, Including Electronic Commerce, Big Data Analysis, Cloud Technologies, Information Privacy and Security Methods, Healthcare Systems
Editorial Policy
IGI Global Scientific Publishing holds its journals to the highest ethical practices. View Full Editorial Policy
Publication Ethics Statement
IGI Global Scientific Publishing holds its journals to the highest ethical practices. View Full Publication Ethics Statement
Abstracting and Indexing
IGI Global Scientific Publishing Open Access
When you publish under the OA model with IGI Global Scientific Publishing, you enable your work to be viewed by millions of readers worldwide immediately after publication and you are able to experience our personal support and commitment to editorial service. This includes:
  • Timely Publication: Quick Turnarounds & Prompt Peer Review (No Embargoes)
  • Continuous Support: In-House, Personalized Service Throughout the Entire Process
  • Cutting-Edge Technology: Proprietary Technologies & Integrations With Major Open Access Platforms
  • Diverse Options: Individual APCs, Platinum Funding, Institutional Open Access Agreements, & More
  • Research Advancement First: IGI Global Scientific Publishing Prioritizes Research Over Profit by Forfeiting Subscription Revenue
  • Unmatched Transparency: Comprehensive Visibility in Processes, Licensing, & More
  • Rapid Transformation: IGI Global Scientific Publishing is One of Few Publishers That Have Completed the Open Access Transition
  • Independence and Integrity: IGI Global Scientific Publishing is Committed to Maintaining its Autonomy as an Independent Publisher
  • Medium-Sized, Yet Powerful: IGI Global Scientific Publishing Offers Advantages of a Medium-Sized Publisher With the Reach of a Larger Publisher
Article Processing Charges
Article Processing Charge (APC):

Payment of the APC fee (directly to the publisher) by the author or a funding body is not required until AFTER the manuscript has gone through the full double-anonymized peer review process and the Editor(s)-in-Chief at his/her/their full discretion has/have decided to accept the manuscript based on the results of the double-anonymized peer review process. 

What Does IGI Global Scientific Publishing's Open Access APC Cover?

In the traditional subscription-based model, the cost to the publisher to produce each article is covered by the revenue generated by journal subscriptions. Under OA, all the articles are published under a Creative Commons (CC BY) license; therefore, the authors or funding body will pay a one-time article processing charge (APC) to offset the costs of all of the activities associated with the publication of the article manuscript, including:

  • Digital tools used to support the manuscript management and review process
  • Typesetting, formatting and layout
  • Online hosting
  • Submission of the journal's content to numerous abstracts, directories, and indexes
  • Third-party software (e.g. plagiarism checks)
  • Editorial support which includes manuscript tracking, communications, submission guideline checks, and communications with authors and reviewers
  • All promotional support and activities which include metadata distribution, press releases, promotional communications, web content, ads, fliers, brochures, postcards, etc. for the journal and its published contents
  • The fact that all published articles will be freely accessible and able to be posted and disseminated widely by
    the authors
  • Professional line-by-line English language copy editing and proofreading*

*This service is only performed on article manuscripts with fully paid (not discounted or waived) APC fees.

APC Subsidizing and Funding

To assist researchers in covering the costs of the APC in OA publishing, there are various sources of OA funding. Additionally, unlike many other publishers, IGI Global Scientific Publishing offers flexible subsidies, 100% Open Access APC funding, discounts, and more. Learn More

Open Access Funding Resources

IGI Global Scientific Publishing recognizes that many researchers may not know where to begin when searching for OA funding opportunities. IGI Global Scientific Publishing launched an Open Access Funding Resources page for researchers to browse. This page provides a comprehensive list of OA funding sources available for researchers to secure funds for their various OA publications.

Resources for Securing APC Funding: Timing & Strategies

Guidance on securing funding for article processing charges (APCs) at the optimal time. Learn More

Insights on obtaining APC funding through research grants, crowdfunding, and institutional agreements to enhance accessibility. Learn More

Submit to This Journal
This journal is currently actively seeking new submissions. Interested authors should ensure that their article manuscript adheres to the journal's submission guidelines and before you write page, which include originality of the manuscript, APA formatting information and examples, manuscript requirements, and more. To submit an article for consideration, please begin the submission process below.
Reviews & Statements

"I am delighted to hear that JEUC -- now the Journal of Organizational and End User Computing -- has expanded its scope and title. This formal change brings the journal front-and-center to those researching business computing topics that may not be considered "end user" computing. This change also increases the value of the journal to practitioners, as it encompasses a broader range of IS/IT topics and issues encountered in organizations. Good move!"

– Jo Ellen Moore, Southern Illinois University Edwardsville, USA

As technology and its strategic applications become more highly integrated with all aspects of business and organizations, journals like JOEUC provide both academics and practitioners with the opportunity to explore and share ideas while exploring critical developments.

– Steve Simon, Mercer University, USA

The recently revised mission of the Journal of Organizational and End User Computing brings it firmly into current mainstream computing fields of research and practitioner interest. The emphasis on the use of organizational computing to provide enhanced organizational productivity and strategic or competitive advantage is particularly welcome.

– Elayne Coakes, University of Westminster, UK
Media
Related Blog Posts:
Drs. Sang-Bing Tsai and Wei Liu on Leading Open Access Journals
Being an Editor-in-Chief (EiC) of academic open access journals is not always a simple endeavor. We recently reached out to Drs. Sang-Bing Tsai of the International Engineering and Technology Institute and Wei Liu of Qingdao University, who are the EiCs of Journal of Organizational and End User Computing (JOEUC) and the International Journal of Information Technologies and Systems Approach (IJITSA ) to hear their thoughts, outlook, and mission for leading two open access journals. Read Full Article
Contact
Submission-Related Inquiries
All inquiries regarding JOEUC should be directed to the attention of:

Sang-Bing "Jason" Tsai
Editor-in-Chief
Journal of Organizational and End User Computing (JOEUC)
E-mail: joeuc@igi-global.com


Author Services Inquiries
For inquiries involving pre-submission concerns, please contact the Journal Development Division:
journaleditor@igi-global.com

Open Access Inquiries
For inquiries involving publishing costs, APCs, etc., please contact the Open Access Division:
openaccessadmin@igi-global.com

Production-Related Inquiries
For inquiries involving accepted manuscripts currently in production or post-production, please contact the Journal Production Division:
journalproofing@igi-global.com

Rights and Permissions Inquiries
For inquiries involving permissions, rights, and reuse, please contact the Intellectual Property & Contracts Division:
contracts@igi-global.com

Publication-Related Inquiries
For inquiries involving journal publishing, please contact the Acquisitions Division:
acquisition@igi-global.com

Discoverability Inquiries
For inquiries involving sharing, promoting, and indexing of manuscripts, please contact the Citation Metrics & Indexing Division:
indexing@igi-global.com

Editorial Office
701 E. Chocolate Ave.
Hershey, PA 17033, USA
717-533-8845 x100
Archiving
All of IGI Global Scientific Publishing's content is archived via the CLOCKSS and LOCKSS initiative. Additionally, all IGI Global Scientific Publishing published content is available in IGI Global Scientific Publishing's InfoSci® platform.
Ownership and Management

The Journal of Organizational and End User Computing (JOEUC) is owned and published by IGI Global Scientific Publishing.

Journal of Organizational and End User Computing (JOEUC) is editorially independent, with full authority of the journal's content falling to the Editor-in-Chief and the journal's Editorial Board.

The In-House Editorial Office manages the publishing operations of the journal.

IGI Global Scientific Publishing
701 East Chocolate Avenue
Hershey, PA 17033
USA

Principal Contact
Grace Long
Managing Editor of Journal Development
IGI Global Scientific Publishing
Phone: (717) 533-8845 ext. 147
E-mail: glong@igi-global.com

Support Contact
Tessa Eberlein
Development Editor - Journal of Organizational and End User Computing (JOEUC)
IGI Global Scientific Publishing
Phone: 717-533-8845
E-mail: teberlein@igi-global.com